Allstarcontent's Blog

April 1, 2010

6 Internet Success Tips for Making a Good Site and Getting Traffic

Internet success requires a lot of hard work and consistency. You can’t just throw up a website and expect the money to start rolling in. Building a website is only the first step—you must also PROMOTE it! You could build the most amazing site in the world, but doing so won’t do you any good unless somebody actually sees it. This is why it’s crucial to learn about online promotion techniques and to create a marketing plan.

Here are some tips for creating a good online marketing plan.

1. The world wide web is still a new medium when compared to print and television. As such, your site should be original and creative. It shouldn’t just rehash something that’s already been seen before. Internet success is something that requires innovation and creativity. Put interactive tools on your site, such as polls, surveys, message board, etc. Turn your “little spot on the web” into something that people will enjoy!

2. Create the site for your customers, not your company. Online promotion strategies work best when the focus is placed solely on the consumer. Only post content that is useful for your visitors. Don’t brag about your company too much, or you will only turn visitors away. Add content that will help the customer, not hype your company. They come to your site because they are interested in the niche, so provide them with interesting, unique content that will serve their needs.

3. Update regularly and keep up with the current news regarding the niche. This will encourage visitors to bookmark your site. If they see that you update on a regular basis with all the latest news, they will be more likely to visit again in the future. Internet success requires a great deal of consistency. Don’t just sit back and expect to make money on autopilot. You need to actively be involved in your niche every single day.

4. While it’s important to make your site attractive, don’t go overboard with the graphics and eye candy. In other words, don’t use graphics just for the sake of using them. Not everybody has a good computer and fast internet connection. You don’t want to alienate potential consumers just because you want to include a lot of graphics on your site. At the same time, however, you don’t want your web page to be boring. It’s okay to spice the site up a bit, just make sure it loads quickly and is easy to navigate through. Your internet success will depend on how well your website is built.

5. Capture your visitors’ email addresses and create a mailing list. Building a list of contacts is an essential online promotion strategy. Now, you can’t simply send out spam to people, so you will need them to willingly opt-in to your list. There are a number of ways to do this, but the easiest is to offer them something in return, such as a free ebook or tool. You could also host a contest and give visitors a chance to opt-in to your list when they enter to win.

6. Learn about online promotion techniques and market your site externally. Try getting valuable back links; do some article marketing; try a PPC (pay-per-click) campaign; participate in internet forums and social networking sites; etc. Also, once you begin building your email list, send out a weekly or monthly newsletter. The content within should be original, informative, and well-organized. Impress your readers, and they will want to learn more about your company. Conversely, if you DON’T impress them, they will unsubscribe from your list and forget about your company.

Follow these tips for internet success. Whether you’re selling your own products, or working as an affiliate, you must create a great website. Furthermore, you need to promote it and build a mailing list in order to spread the word about your company. Hopefully, if you are persistent AND consistent with your online promotion tactics, you will start making a lot of money online!

Copyright 2010 By: Melissa Deskins

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